User Experience Prioritisation Techniques

Sep 14, 2025

Prioritisation in UX ensures focus on high-impact user needs, streamlines resources, aligns teams, and boosts user satisfaction, delivering better products faster.

Value vs Effort Matrix

When

Where

How

During sprint planning or resource allocation.

In brainstorming sessions or retrospectives.

Map features by Value and effort, focusing on high-value, low-effort ones.

MoSoW Effect

When

Where

How

At the start of a project to define core requirements.

In roadmap discussions or feature scoping meetings.

Categorise tasks as Must-have, Should-have, Could-have, and Won’t-have.

Opportunity Score

When

Where

How

During product planning, feature evaluation, or ideation sessions.

In strategy meetings, roadmap planning, and stakeholder discussions.

Rate opportunities to prioritise high-impact, feasible ones.

Risk vs Rewards

When

Where

How

During product planning, feature evaluation, or ideation sessions.

In team meetings, strategy sessions, or stakeholder reviews.

Assess rewards vs. risks, test to minimise uncertainty, and prioritise high-value, low-risk opportunities.

Rice Scoring

When

Where

How

For product roadmap planning or prioritising large backlogs.

During team discussions or strategy meetings.

Score tasks using Reach, Impact, Confidence, and Effort, then rank accordingly.

Kano Model

When

Where

How

While identifying features to enhance user satisfaction.

During user interviews or feedback analysis.

Categorise features into Basic Needs, Performance Needs, and Delighter's.

Prioritisation in UX ensures focus on high-impact user needs, streamlines resources, aligns teams, and boosts user satisfaction, delivering better products faster.

Value vs Effort Matrix

When

Where

How

During sprint planning or resource allocation.

In brainstorming sessions or retrospectives.

Map features by Value and effort, focusing on high-value, low-effort ones.

MoSoW Effect

When

Where

How

At the start of a project to define core requirements.

In roadmap discussions or feature scoping meetings.

Categorise tasks as Must-have, Should-have, Could-have, and Won’t-have.

Opportunity Score

When

Where

How

During product planning, feature evaluation, or ideation sessions.

In strategy meetings, roadmap planning, and stakeholder discussions.

Rate opportunities to prioritise high-impact, feasible ones.

Risk vs Rewards

When

Where

How

During product planning, feature evaluation, or ideation sessions.

In team meetings, strategy sessions, or stakeholder reviews.

Assess rewards vs. risks, test to minimise uncertainty, and prioritise high-value, low-risk opportunities.

Rice Scoring

When

Where

How

For product roadmap planning or prioritising large backlogs.

During team discussions or strategy meetings.

Score tasks using Reach, Impact, Confidence, and Effort, then rank accordingly.

Kano Model

When

Where

How

While identifying features to enhance user satisfaction.

During user interviews or feedback analysis.

Categorise features into Basic Needs, Performance Needs, and Delighter's.